Logo Branding on Umbrella
Branding is all about visibility
The more people see your brand, the more likely they are to remember it, and the more likely they are to become customers. That’s why companies invest so much time and effort into creating a strong visual identity and looking for new and creative ways to get that identity in front of as many people as possible.
One increasingly popular branding strategy is to print company logos on umbrellas. At first glance, it might seem like an unusual choice – after all, how many people are looking at umbrellas regularly? But when you start to think about all the places umbrellas go and all the situations in which they’re used, it quickly becomes clear that branded umbrellas can effectively promote your brand.
Here are just a few examples of how branding on umbrellas can provide exposure for your brand in a variety of locations:
Streets
Think about all the people you see carrying umbrellas on a rainy day. Some walk to work or school, while others run errands or go out to lunch. Some are just taking a stroll around the neighborhood. In any case, they’re all out on the street, and they’re all potential customers.
When you print your company logo on an umbrella, you’re essentially turning that umbrella into a mobile billboard. As people carry it down the street, they’re displaying your brand to everyone who sees them. Even if someone doesn’t consciously register your logo the first time they see it, they may start to recognize it after they’ve seen it a few times. And the more they see it, the more likely they are to remember your brand when they need your products or services.
Parks
Umbrellas aren’t just for rain – they’re also great for shading people from the sun. That means they’re just as useful on a sunny day in the park as on a rainy day on the street. When people bring your branded umbrella to the park, they’re not just showing it off to the other people in the park – they’re also showing it to anyone who happens to walk by.
Parks are particularly good places to promote your brand because people tend to spend more time there than they do on the street. They might sit on a bench for a while, have a picnic, or play a game of frisbee. During all that time, they’re holding your branded umbrella, and your logo is getting exposure.
Events
Events are some of the best places to use branded umbrellas as a promotional tool. That’s because events tend to be crowded, and people tend to spend a lot of time there. Whether it’s a music festival, a sporting event, or a street fair, people are always looking for ways to stay dry or shaded.
When you give out branded umbrellas at an event, you’re not just giving people something useful – you’re also giving them something that will help them remember your brand. As they walk around with their umbrellas, they’re essentially becoming walking advertisements for your company. And because events tend to draw a lot of people from a variety of different backgrounds, you’re getting exposure to a much wider audience than you might get on the street or in the park.
In conclusion, branding on umbrellas can provide exposure for your brand in a variety of locations, including streets, parks, and events. When you print your company logo on an umbrella, you’re essentially turning that umbrella into a mobile billboard that can travel with people wherever they go. By getting your logo in front of as many people as possible, you’re increasing brand awareness and increasing the likelihood that people will remember your brand when they need your products or services.
So if you’re looking for a new and creative way to promote your brand, consider investing in logo-branded umbrellas from printmaxindia. Follow the link to a few umbrella branding ideas.
